For nearly 250 years, Lloyds Banking Group (LBG) has provided financial
commercial customers, helping them meet their financial goals. The company's
related to the value and power of its relationships, helping customers
recoveries. Today LBG has more than 30 million customers and is the UK's
accounts, savings, personal loans, credit cards, and mortgages. The Group
employees to service its clients.
Following the decision by the United Kingdom's Financial Conduct Authority
financial services, to require all investment services to be fee-based as
and for all advice firms to serve as fiduciaries for their clients, Lloyds'
including the organization's private banking services, was faced with a
redesign its entire
business in order to meet the new stringent regulations. While other banks
are struggling to
the change, and many left the wealth management and advice business, Lloyds
a sweeping redesign of its advice proposition, focusing on customer
satisfaction and quality
aimed at providing the highest value to customers. For this reason, they
sought a solution
take a client's personal information and project their financial health into
various scenarios along the way.
After an extensive search that included evaluating dozens of financial
Voyant due to ease of use, depth of functionality and value delivered to
both the adviser
Voyant is now being used by all LBG advisers across the UK, helping them
they provide to customers across all services, including product
management, cash flow modeling, estate planning, insurance recommendations
Advisors can easily add information about a client's current status and
future goals into
and plot "what if" scenarios to help them collectively plan for life's
traditional financial planning platforms focused singularly on investment
returns, Voyant is
and holistic, allowing adviser to provide advice personal to each client's
can be updated in real time, as life changes.
Voyant was customized to meet LBG's brand standards and is integrated with
that provide additional compliance checks, report generation and data
addition, custom modules were implemented to match the company's larger
Accumulation, Retirement and Wealth Transition.